Our story so far

Our journey began with a passion for Korea's timeless beauty secrets, where nature and innovation meets together. We carefully select top brands known for their effective, natural ingredients. Whether you're seeking to enhance your routine or discover new favorites, we are your trusted source for authentic K-beauty.

Our Mission

"To bring the transformative power of Korean skincare to all by offering a curated range of high-quality, effective products at every price point. We are committed to educating and empowering our customers to achieve their skincare goals, regardless of their budget, skin type, or lifestyle."

Our Vision

"To be the leading Korean skincare provider in Georgia recognized for delivering exceptional quality, personalized service, and empowering individuals to embrace their unique beauty."

Our Values

Accessibility: We believe that everyone, regardless of budget, deserves access to high-quality skincare solutions.

Inclusivity: We celebrate diversity and cater to all skin types, tones, and concerns.

Authenticity: We source only genuine Korean skincare products from trusted brands and ensure their efficacy and safety for our customers.

Education: We are passionate about helping our customers understand skincare and how to achieve their beauty goals.

Sustainability: We prioritize brands and practices that are kind to the environment and use eco-friendly packaging and cruelty-free products.

Customer-Centricity: We aim to provide personalized, friendly, and professional service that makes every customer feel valued.

Meet our team

Beka - Founder and CEO

The visionary behind the company, our CEO is passionate about bringing the best of Korean beauty to Georgia. When he's not exploring the latest skincare trends, he’s probably testing a new sheet mask during a Zoom meeting.

Tornike - Store Manager

The heart and soul of our store, our manager keeps everything running smoothly, from stocking shelves to making sure customers leave with the perfect skincare routine. Rumor has it, he can recommend the best moisturizer while flawlessly organizing a display with one hand!

Keti - Marketing Manager

A skincare enthusiast with a flair for creativity, our marketing manager makes sure the world knows about our amazing products. Known for creating catchy campaigns, she’ll also give you a skincare tip or two while planning the next big launch!

Nino - Accountant

The numbers guru of the team, our accountant keeps everything running smoothly behind the scenes. Fun fact: she can calculate budgets faster than a snail mucin serum works its magic on your skin.

Khatuna - Skincare Advisor

A walking encyclopedia of Korean beauty, she can recommend the perfect routine for any skin type. Her secret talent? She can match you with the perfect serum just by glancing at your skin!

Eka - Skincare Advisor

Passionate about achieving that perfect glow, she is always on top of the latest skincare trends. Whether it’s a 10-step routine or a quick fix, she’s got the advice—and maybe a mask or two—ready for any skin emergency!

Lika - Aesthetics specialist

Our skilled injectionist is the expert behind flawless, natural-looking enhancements, specializing in fillers, botox, and other rejuvenating procedures. With a gentle touch and a keen eye for detail, she believes in enhancing your beauty, not changing it. Plus, she's always ready with a skincare tip while perfecting your glow!